clearasil bird commercial still

Clearasil Doesn’t Understand Teens but Tries to Using Birds

After a few embarrassing attempts last year to market to teens, Clearasil tossed their hands up and decided to fully embrace their “uncoolness.” In their new marketing campaign, Clearasil released 10 commercials basically saying “We don’t know teens but we do know teen acne,” accompanied by feeble attempts to relate to them.

One of these commercials really spoke to me on an intrinsic level, the best of the bunch (I am biased), aptly titled “Birds.”